AA to roll out a new electric vehicle (EV) support service in response to increased demand.
Demand for all forms of battery, plug-in and hybrid electric vehicles has risen significantly, representing a quarter of total new car market share in July.
Based on this, the AA has decided to roll out a dedicated EV Support Package.
The package will provide EV drivers with telephone support if they need help with the car or charging infrastructure.
Alongside these contact centre staff, the AA is also considerating a field-based technician option.
Dean Hedger, EV new business development manager, said: ‘We have a deep and continued commitment to ensuring the availability of both the expertise and technology to meet the needs of fleets and drivers throughout their vehicle lifecycle.
‘With more EVs on UK roads, it is important that we deliver a service that ensures excellent driver experience, for new users and EVangelists alike.
‘The AA EV Support Service builds on our existing capability across the business, including having the largest group of EV Level 2 trained technicians in the UK.
‘It is clear there is a way to go before universal adoption can be achieved.
‘Perceptions need to change – but for that to happen, the reality must alter too. Batteries, range, payload and charging infrastructure are just a few of the areas which will need to develop significantly.
‘That is why simplifying the journey for all EV drivers is a huge priority. We are keen to help both established and new EV drivers get to grips with technology so they can get as much enjoyment as possible from their EV driving experience, ensuring they are fully supported at every mile of their journey.’
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